The A to Z of Company1.0 v Company2.0
Posted on January 29, 2007 by Chris Hoskin
A quick fire A to Z:
| All mouth | All ears |
| Bulldozer | Mover |
| Chain of command | Chain of desire |
| Dictation | Conversation |
| Errant | Trustworthy |
| Flippant | Serious |
| Generic | Focussed |
| Hollow | Sincere |
| In charge | At customers disposal |
| Jaunt | Journey |
| Keep | Give |
| Lumbering | Agile |
| Mission statement | Mantra |
| Ordinary | Remarkable |
| Promiscuous | Moral |
| Quest | Journey |
| Risk Averse | Take on |
| Shareholder value | Customer value |
| Testiculate* | Gesticulate |
| Uncontrollable | Manageable |
| Volatile | Steadfast |
| Wayward | Guided |
| Yawn | Fascination |
| Zealousness | Friendship |
* The act of talking bollocks whilst waving one’s arms about wildly.
Filed under: 2.0, Ideas and Riffs, Strategy, Web2.0, marketing, web 2.0
