links for 2011-01-27

• http://www.techvibes.com/blog/google-predicts-that-online-display-advertising-will-be-smarter-and-sexier-by-2015-2011-01-26
  Google predicts that online display advertising will be smarter and sexier by 2015.  Barry Salzman, Google’s Managing Director, Media and Platforms, Americas educated the Toronto Advertising Week crowd today on the topic of "The Future of Display Ads: 7 Predictions for 2015."

  In case you missed the presentation online, this link summarises Google's predictions and how they will leverage their real-time, video, mobile and social media technologies to impact the display advertising market and make it smarter and sexier by 2015.

  (tags: Tech Events, Internet Marketing, Video, Google, Digital Media, Mobile)
• The Future of F-Commerce is Here: And It’s Called ASOS [Screenshots] | Social Commerce Today
  So ASOS, leading European fashion e-tailer launched its f-commerce store yesterday.  And in Social Commerce Now's view, the new f-store lives up to the pre-launch hype, setting a new gold standard for Facebook stores.
  (tags: facebook f-commerce fcommerce asos eCommerce social socialcommerce)

links for 2011-01-26

• New research study: advertising engagement in digital magazines « Adobe Digital Publishing
  Adobe released results of a research study that finds interactive advertising in digital magazines can more effectively engage readers and create stronger purchase intention than similar static ads in print.  The result is a new brand advertising paradigm where advertisers can engage consumers with a brand in the immersive context of a digital magazine – in contrast to the interruptive, templatized, and commoditized nature of current digital display ad inventory.
  (tags: advertising digital analysis Study publishing Adobe)

links for 2011-01-25

• 10 important front end considerations when developing mobile ecommerce solutions
  Here’s a Salmon front-end authored post, that aims to highlight 10 important front-end considerations that should be made when developing mobile eCommerce solutions.
  (tags: mobilecommerce mobile ecommerce frontend trends optimisation)

links for 2011-01-19

• What’s hot in etail? | In Depth | Retail Week
  Ecommerce technology is developing at a lightning-fast pace, stoked by unprecedented consumer demand.  Retails Week's list of what's hot is a good read.
  (tags: etail ecommerce Retail)
• 22 social media management tools – a wiki in development | Social media agency London | FreshNetworks blog
  Social media management tools can help businesses listen to, manage, measure and respond to conversations about their brand on the social web.  This is a great Fresh Networks list.
  (tags: socialmedia tools analytics social planning)

links for 2011-01-10

• Speed Summary | Wired Feb 2011 Cover Story on Social Commerce | Social Commerce Today
  Commerce Gets Social: How Your Networks Are Driving What You Buy
  (tags: socialcommerce journalism entrepreneurial)