Raw Stylus – A blog by Chris Hoskin

Perspectives on marketing in the technology sector

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Stock Photo Showdown

There is a lot of bad stock photography out there. But some great stuff too.

As users adopt user generated content sites like iStock in increasing numbers (at the expense of sites such as Corbis, Punchstock, Getty Images) the outlook for cheap stock photography looks bright. Or does it? Just how good is user generated photograph content?

Find out in Wired.com’s Stock Photo Showdown: “Corbis Pros vs. iStockphoto Amateurs”

Stock Photos - Pro v Amateur

Wired.com collected comparable images from iStock and Corbis Pro for a side-by-side comparison of photographic quality. Judge for yourself which image service wins the day – the professionals at Corbis or the amateurs at iStockphoto.com?

To me it appears that Corbis clearly has a larger library in terms of volume and scope. In some categories iStock can’t compete (‘News’ for example). And a global Ad campaign can rarely be launched off royalty free images. However, it is possible to find superb images at near give-away prices on iStock….
….And that means for designers that are prepared to use iStock images as a base, it will forever be their ‘dirty little secret’. And at those prices who can blame them?

Filed under: Advertising, Corbis, Design, Ideas and Riffs, Punchstock, Social Media, User Generated Content, Wired.com, iStock, ideas, marketing, stock photography