Category Archives: Web
Unfriend Everyone
The right approach is ‘Content Curation’. For me, that’s the Holy Grail.
Presentation: “The future of Marketing”
A nice presentation created by Matt Dickman, and posted on his slideshare page.
Another Echo Chamber: The real-time web
One of the big things about the web as a platform imho is that it places ‘people’ not ‘corporates’ at the centre. With people come opinions, ideas, thoughts and conversations. And lets face it: People work and move faster than bloated, process based corporates. But there are issues. Whilst the work from venerable web firms […]
Superb internet marketing community & FREE industry reports (no catch!)
I wanted to draw you attention to a FREE resource for those of you who want to benefit from a community of the world’s digital marketing and ecommerce professionals. Econsultancy exists to help its members “sharpen their strategy, source suppliers, get quick answers, compare notes, help each other out and discover how to do everything […]
People & customer experience
David Jackson, the MD of Clicktools has posted about a conference on customer experience organised by the Henley Centre for Customer Management. Quoting David directly; Henley’s research into the perfect customer experience identified the top three attributes that drive satisfaction for both B2B and B2C. For B2C the three are: How helpful the organisation (ie […]
The rumours of the death of the blogosphere are … perhaps greatly exaggerated
Nicholas Carr states that; Technorati has identified 133 million blogs since it started indexing them in 2002. But at least 94 percent of them have gone dormant, the company reports in its most recent “state of the blogosphere” study. Only 7.4 million blogs had any postings in the last 120 days, and only 1.5 million […]
10 reasons why online advertising spend will dip in the UK recession
10 reasons why online advertising will dip in the UK recession: There is a very small (but growing) percentage of conscientious people who don’t want to waste the advertiser’s money on a bad PPC click-through. And so, as times get tougher, and because everything is tracked, some statistical trends will show a downward shift. There […]
Bad design can be beneficial
Craig Stout a creative director at Interbrand NY, together with his colleague Scott Milano, have authored an interesting byline that has appeared in Interbrand’s http://www.brandchannel.com online newsletter this morning. In it, they outline why some of the world’s most successful websites are so ugly and adored: Google, eBay, Craigstlist and Wikipedia, I am sure you […]
20 free eBooks about social media
Chris Brogan points us at 20 Free eBooks about Social Media (Don’t ignore the extras in the comments)
the little things that matter
Adam Kmiec is an Interactive Marketer at Colle+McVoy. His presentation on Slideshare about micro interactions is well worth looking at.
The mobile web gatecrashes the marketing mix
(Update 22/07/08 – dotMobi, the company behind the .mobi Internet address designed specifically for mobile phones, and AKQA Mobile, the mobile division of the AKQA agency have launched the results of an extensive consumer study of mobile Internet usage and attitudes.) With the news that 40 million US mobile subscribers (15.6 percent) actively use the […]
A map of the Internet & Web trends
Information Architects have presented their Web Trends Map (2008 beta). This time they have taken almost 300 of the most influential and successful websites and pinned them down to the greater Tokyo-area train map. By the way, I posted about previous versions before, here. Ok so what is it? In simple terms its 300 of […]
Please help
Sport Relief (I should apologise for bringing you here by illicit categorisation and tagging, but I won’t. You might have wasted just 10 seconds. Hopefully you will make the choice to change someone’s world in less than a minute).