Category Archives: Web2.0

Unfriend Everyone

The right approach is ‘Content Curation’. For me, that’s the Holy Grail.

Presentation: “The future of Marketing”

A nice presentation created by Matt Dickman, and posted on his slideshare page.

We are living in exponential times

Volvo Tweets *in* YouTube Ad

Volvo has integrated a Twitter feed into an ad on YouTube. It is very nicely done, particularly as some of the tweets are from Volvo Execs at a motor show. Via

Another Echo Chamber: The real-time web

One of the big things about the web as a platform imho is that it places ‘people’ not ‘corporates’ at the centre.  With people come opinions, ideas, thoughts and conversations.  And lets face it: People work and move faster than bloated, process based corporates. But there are issues. Whilst the work from venerable web firms […]

The Media and the shape of things to come

Digital guru Clay Shirky gives Guardian writer Tom Teodorczuk his media forecast for 2009 – taking in the role of newspapers, books and magazines and TV. Some Soundbites Newspapers: “The 500-year-old accident of economics occasioned by the printing press – high upfront cost and filtering happening at the source of publication – is over.” Books […]

Superb internet marketing community & FREE industry reports (no catch!)

I wanted to draw you attention to a FREE resource for those of you who want to benefit from a community of the world’s digital marketing and ecommerce professionals. Econsultancy exists to help its members “sharpen their strategy, source suppliers, get quick answers, compare notes, help each other out and discover how to do everything […]

Google looks to measure ‘influence’ and the ‘influencers’

Dirk van Graver at “Record | Preserve | Share” has commented on a business week article that asks us to imagine one number that sums up how influential we are.  It is a subject I discussed some time ago, when I was craving a golden ratio in relation to social networking. Back then I said; […]

20 free eBooks about social media

Chris Brogan points us at 20 Free eBooks about Social Media (Don’t ignore the extras in the comments)

the little things that matter

Adam Kmiec is an Interactive Marketer at Colle+McVoy.  His presentation on Slideshare about micro interactions is well worth looking at.

Beautiful Word Clouds

I like tag clouds and have just found Wordle – a playful service for generating “word clouds” from text that you provide. The clouds give greater prominence to words that appear more frequently in the source text. It’s not a development of rocket science proportions – but what I like about it, is the ability […]

Social media in Plain English

The latest video from Common Craft – focusing on basics of social media: new technology that makes everyone a producer and tools that give everyone a chance to have a say.

The future of marketing communications….

….or “How to think in a world gone digital.” by Jan Leth, Ogilvy & Mather.

Facebook in reality

I think you should watch ‘we think’

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